When marketing your brand, it’s important to understand what options you have for your business goals. We all see those perfectly tailored ads on our Facebook and Instagram pages. You’ve probably asked yourself how they are always so accurately targeted to your needs! Let's take a quick look at the differences between boosted ads and...
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Establishing a presence across multiple social platforms is vital, yet Pinterest is often overlooked. Pinterest is well known for travel, fashion, and food, but its uses go far beyond that. It’s an ideal place to share your business and showcase your products, services, and projects to a vast audience while connecting with customers and other...
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There’s no doubt that TikTok has made major waves in the social media industry. With over one billion users and an estimated one billion daily users, TikTok could potentially offer your business a lot of opportunities for growth, engagement, and brand awareness. The fast-paced nature of the app makes it ideal for content creation and...
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If you’ve started to up your social media game and wade into Instagram, you know that it’s where your customers are. After all, 500 million accounts are active daily and 90 percent follow at least one business. How can you attract and engage with these users without spending a ton of your marketing dollars and...
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As a small business, you have a lot on your plate. From operations and balancing the books to managing employees and ensuring your customers are satisfied, you probably feel like there aren’t enough hours in the day. At Stellaractive, we’ve worked with hundreds of small businesses since our inception in 2007. With experience in B2B...
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