What SEO metrics do you measure?

If you engage us to help with your SEO efforts, we’ll keep a close eye on many important metrics to understand how things are going and identify opportunities for smart improvements. We measure things like where your chosen keywords rank in search results, the amount of organic (non-paid) traffic coming to your site, and how many folks are clicking on your search listings – that’s your click-through rate (CTR).

We’re also big on user experience, so we look at metrics like bounce rate (how many people leave your site after seeing just one page) and conversion rate (how well your site turns visitors into leads or customers). Backlinks are on our radar, too – we track the number and quality of links pointing to your site. Fast-loading pages, content engagement (like how long people stay on your pages), and technical SEO health are part of the mix, too.

We keep tabs on local SEO metrics for local businesses, including local search rankings, reviews, and citations. And, of course, we’re always watching your competitors to stay ahead of the game. All these metrics help us fine-tune our SEO strategies to ensure your site ranks high, attracts quality traffic, and hits those business goals out of the park.