Unlock your marketing potential
Whether your goal is to convert prospects, drive sales from current customers, or collect more reviews, our creative, data-driven email marketing campaigns will deliver results you’ll love.
- Newsletters
- Product updates
- Lead nurtures
- Re-engagement
- Transactional
- Review requests
- Post-purchase
- Welcome
- Confirmation
- Form submission kickback
Email design & production
Our marketing team is experienced in a variety of email software platforms so we’re well-positioned to make recommendations if you’re beginning your email marketing journey. We can also jump into your software if you’re looking to improve your results! Stellaractive designs templates for easy use, creates custom graphics, and incorporates your branding to ensure a professional appearance. Our concise and goal-oriented copy effectively generates leads and converts customers.
Building an email list
It doesn’t matter how great your emails are if you don’t have a list to send them to! If you’re starting with only a few contacts, we’ll help you build a list by incorporating your existing contacts – either those in your email account, CRM, or ecommerce platform.
We’ll build your list by adding email signup forms, creating promotional campaigns, and creating engaging, valuable content. Using segmentation strategies, we can send targeted messages to your audience, basing segments on interests, demographics, or actions taken to increase your reader conversion rate.
Tracking results
Once the email is sent, our work isn’t done! Examining the performance of the email is an essential step of the process, as it’s the only way to increase conversions and improve engagement. Thanks to metrics within the email software and Google Analytics, our team will optimize your email campaigns.
Tweaking subject lines, preheader text, email layout, and calls-to-action effectively ensures your messaging resonates with your audience. We use A/B testing and analyze performance over time by examining open rate, click-through rate, and unsubscribe rate metrics.
Other marketing services we provide
Marketing team tips
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Create an email list
Create an email list
Collect emails that have been submitted to your website. Those emails likely belong to existing customers or people that had some form of interest in your business. Sending promotional emails or newsletters to them is a great way to market to your audience.
Simplify communication
Simplify communication
Don’t overcomplicate your messaging with vocabulary that your audience may not know or understand. Your messaging should be understood by anyone in your audience.